ESCONDIDO, Calif., Feb. 19, 2021 (GLOBE NEWSWIRE) — Marijuana Company of America (“MCOA” or the “Company”) (OTC: MCOA), a rising firm and chief providing distinctive publicity to the worldwide hashish sector, immediately pronounces a rebranding initiative that may emphasize the Company’s promotion of a wholesome life-style, emphasizing psychological and bodily wellness, by the usage of high-quality cannabidiol (CBD) merchandise. This is the primary main rebrand because the group’s new administration crew joined MCOA in late 2019.
According to the World Health Organization (WHO), greater than 264 million folks worldwide endure from despair (1). In addition, suicide has grown to be the second-leading explanation for dying in folks between the ages of 15 and 29.
To additional promote constructive psychological well-being and wellbeing, MCOA is rebranding the brand, packaging, and website of its hempSMART™ premium CBD natural merchandise model, which is able to function the tagline, “We’re in this together.” The new design is meant to succeed in and converse to the biggest group of psychological well-being victims and CBD customers, ages 18-29 (2).
hempSMART™’s natural, plant-based merchandise assists folks to handle anxiousness, ache, and insomnia without tetrahydrocannabinol (THC), the primary psychoactive part present in hashish. Though packaged with new branding labels, hempSMART™ merchandise will keep the identical high-quality formulations that its customers have come to know and love.
From tagline to paint scheme, the brand new branding is fastidiously designed to exhibit an easy, clear look. The shift from inexperienced to orange branding, for instance, displays a brisk steadiness of calm and vitality, group and connection, and optimism and steadiness.
The Company may also replace its social media efforts and have a brand new e-commerce website the place prospects can buy hempSMART™ CBD merchandise and merchandise instantly from the Company and benefit from subscription reductions.
The new hempSMART™ website (https://www.hempsmart.com) will function as an academic part of CBD and the hashish business to assist set up hempSMART™ as a number one supply for CBD merchandise and business updates. In addition, the website will act as a platform from which MCOA and hempSMART™ will have interact with new and current prospects by way of textual content and social media equivalent to Instagram, Twitter, and Tik Tok.
“Rebranding the hempSMART™ brand enhances our mission to have a relatable and empowering community that supports the use of CBD products and helps people address their mental and physical well-being,” acknowledged Jesus M. Quintero, CEO of MCOA. “We’re excited to unveil the new logo and visual elements that reflect a new vision for our hempSMART™ products. This initiative affirms our commitment to serving customers with proven products that promote a positive lifestyle. It’s time for fresh branding to carry hempSMART™ and MCOA into a new era.”
hempSMART™ plans to roll-out the brand new branding and website in early March 2021.